The 10x Rule (Hoboken, New Jersey: John Wiley & Sons, Inc., 2011)

While most people operate with only three degrees of action-noaction, retreat, or normal action-if you’re after big goals, youdon’t want to settle for the ordinary. To reach the next level, youmust understand the coveted 4th degree of action. This 4th degree,also know as the 10 X Rule, is that level of action that guaranteescompanies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of “Massive Action,”allowing you to blast through business clichŽs andrisk-aversion while taking concrete steps to reach your dreams. Italso demonstrates why people get stuck in the first three actionsand how to move into making the 10X Rule a discipline. Find outexactly where to start, what to do, and how to follow up eachaction you take with more action to achieve Massive Actionresults.

  • Learn the “Estimation of Effort” calculation to ensure youexceed your targets
  • Make the Fourth Degree a way of life and defy mediocrity
  • Discover the time management myth
  • Get the exact reasons why people fail and others succeed
  • Know the exact formula to solve problems

Extreme success is by definition outside the realm of normalaction. Instead of behaving like everybody else and settling foraverage results, take Massive Action with The 10 X Rule,remove luck and chance from your business equation, and lock inmassive success.

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